For Tonya Shevenell, imagination and enterprise have always gone hand in hand. A Maine-based writer, producer, musician, filmmaker, and entrepreneur, she has built a creative career at the intersection of storytelling, nature, music, and business—with a particular enthusiasm for bringing ideas to life and sharing them with audiences.

Her work has taken her from concert stages and recording studios to documentary filmmaking, children's publishing, and independent retail. Along the way, she's performed at thousands of live events, helped build and manage an independent music business, produced films and recordings, developed original books and merchandise, built brands and online storefronts, spent years meeting customers at markets, fairs, and festivals, and has cultivated lasting relationships with audiences, retailers, artists, and creative collaborators.

A keen observer of the natural world, Shevenell has also spent thousands of hours photographing, journaling about, and learning from wildlife—an enduring source of inspiration for her storytelling. Her children's books—The Maine Birthday Book, Hop Onward Rabbit Rabbit, and The Moon Over Malibu Maine—reflect her interest and affection for animals, sense of humor, and belief that imagination and curiosity can make learning a pleasure. A fourth book with watercolor artist and illustrator Laura Winslow is currently in development (2027 release).

Across these endeavors, Shevenell has developed a particularly hands-on understanding of what it takes to transform a creative idea into something tangible—and then find, engage, and grow an audience for it.

That combination of creative vision and entrepreneurial experience is now driving her most ambitious undertaking:
Two Moons Market, an original animated television series and family entertainment enterprise.

Set in an imaginative all-animal world, the series is the creative centerpiece of a much broader vision: to establish Two Moons Market as a global family favorite and build an enduring entertainment franchise around its distinctive world, stories, and characters. The business is being developed with opportunities that extend beyond television into publishing, consumer products, music, live experiences, digital media, and education.

For Shevenell, Maine is more than the place where this enterprise will take root. Growing up and living here helped shape the independent spirit, curiosity, and entrepreneurial outlook that have guided her work. Her plan is to establish Two Moons Market's studio and retail operations in Maine, turning a personal sense of place into a practical foundation for a much larger enterprise.

Rooted in Maine. Designed to Scale.